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State of Play: Web3 & Gaming
The definitive state of play on gaming for consumer brands, including Web3 gaming, sector snapshot, actionable takeaways, and what's next.
Telegram: The Next Big Consumer Platform for Brands?
Recently, Telegram announced it brings crypto to 900M users, including payments, a layer 1 network, and a plethora of apps and games seamlessly integrated into the chat interface.
Buckle up, folks. Telegram is a huge opportunity for brands as a new engagement and data acquisition channel.
Tokenization in 2024: Opportunities for Brands
This year, major brands have started connecting physical goods to virtual counterparts to create 'phygital' experiences. Here are the key trends, brand adoption, and what's next.
Roblox: The Future of E-commerce in Virtual Worlds?
With over 79.5M daily active users, Roblox is a fast-growing platform for brands aiming to reach digital-first consumers.
For businesses, Roblox offers something rare—a young, engaged audience ready to interact, explore, and spend. And it’s working: in 2023, over 3.7B virtual transactions happened on Roblox, showing that Gen Z isn’t just playing; they’re buying.
Leading Voices
Stephen Messer, internet entrepreneur, inventor and investor, and founder of Collective[I] | Watch our Podcast
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